Actor Jim Sarbh and director Robbie Grewal were spotted promoting the Amazon MX Player series "Made In India: A Titan Story" [1].
The production highlights the industrial growth of the Indian market by charting the founding and rise of the watchmaker Titan [3]. As a biographical drama, the series aims to capture the entrepreneurial spirit, and challenges associated with building a national brand.
Amazon MX Player set a premiere date of June 3, 2024 [1], for the series. The show is a six-part drama [2] that explores the corporate history of the brand. The promotion follows the launch of the official trailer and is intended to raise awareness for the series [1, 4].
"Amazon MX Player has set a June 3 premiere date for 'Made in India: A Titan Story,' a six-part drama charting the founding and rise of Indian watchmaker Titan," MSN Money said [1].
The series is streamed exclusively on Amazon MX Player in India [1, 4]. The project features a cast that includes Jim Sarbh, and Naseeruddin Shah. The promotional efforts come as the creators seek to capitalize on the anticipated success of the narrative [1, 4].
"Directed by Robbie Grewal, the six-part show will premiere this June," Outlook India said [2]. The production focuses on the strategic decisions, and leadership that allowed Titan to dominate the domestic timekeeping market.
“The show is a six-part drama charting the founding and rise of Indian watchmaker Titan.”
The series represents a growing trend in Indian streaming content focusing on corporate biographies and the 'startup' history of established conglomerates. By dramatizing the origins of Titan, the production targets an audience interested in business leadership and national industrial identity.
