The Essendon Football Club fired senior coach Brad Scott on Tuesday after a series of poor performances during the 2026 AFL season [1, 2, 3].
The dismissal marks a critical turning point for the Melbourne-based club as it struggles to find stability and success on the field. With the season already underway, the decision to change leadership mid-stream reflects an urgent need to reverse a downward trend in results.
Club officials terminated Scott's contract despite the fact that he had one and a half years remaining on his deal [3]. The decision followed a string of demoralizing results that eroded confidence in the coaching direction. Specifically, the team suffered a heavy 63-point defeat to Port Adelaide [4] and a demoralizing loss to Richmond [2, 4].
Following the announcement, speculation has intensified regarding the potential appointment of James Hird as the new senior coach [1, 2]. Hird, a former Essendon player and coach, is once again being discussed as a viable candidate to lead the organization. Reports said a strong push has started for Hird to replace Scott [2].
While the club has not officially named a successor, other sources said that a return for Hird is not ruled out [2]. The prospect of Hird returning to the helm comes as the club attempts to rebuild its identity after a start to the year that some observers described as a dreadful period for the organization [4].
Scott's departure leaves the club in a precarious position as they navigate the remainder of the 2026 competition. The transition period will likely focus on whether a legendary figure like Hird can provide the immediate cultural and tactical shift required to salvage the season.
“Essendon Football Club fired senior coach Brad Scott on Tuesday”
The sacking of Brad Scott signals a desperation for immediate cultural renewal at Essendon. By considering James Hird, the club is weighing the risk of returning to a familiar, legendary figure against the uncertainty of an external hire. This move suggests the board believes the current roster is underperforming relative to its talent and requires a high-profile leadership change to regain momentum.





