The Bogotá Mayor's Office and the District Secretariat of Habitat have launched the “Reactiva tu Compra” housing subsidy program to assist local families [1].
This initiative arrives as the city seeks to stabilize the real estate market. The program aims to reactivate the construction sector after national subsidies decreased, interest rates rose, and the minimum wage increased [2].
The financial aid is designed to help households close the gap in home purchase processes, improve existing properties, or cover rental costs [2]. According to reports, the city has planned for 9,000 total aid units to be distributed for rent, down payments, and home improvements [3].
While some reports link these figures specifically to the “Reactiva tu Compra” program, other sources associate the 9,000 units with the broader “Mi Casa en Bogotá: Tu Ruta al Hogar” plan [3]. Both initiatives focus on increasing accessibility to housing for residents who have struggled with rising costs.
Officials said that the number of subsidies provided through the “Reactiva tu Compra” program was increased in 2025 [1]. This expansion reflects the city's effort to mitigate the impact of macroeconomic volatility on low- and middle-income families.
Applicants must adhere to specific requirements to qualify for the funds. The application window for the current convocatoria closed June 1, 2025 [4].
“The program aims to reactivate the construction sector”
The launch of 'Reactiva tu Compra' signals a strategic move by the Bogotá administration to use local government funding to offset the decline in national housing support. By targeting the 'financial closing' phase of home buying, the city is attempting to prevent a stagnation in the construction industry and reduce the housing deficit caused by high interest rates.
