Mysuru is hosting a jackfruit festival on May 16 and 17 [1] at the Nanjaraj Bahadur Choultry in Karnataka, India [1].

The event serves as a platform to promote the nutritional value of the fruit and support local agricultural diversity. By bringing various cultivars to a central location, the festival encourages consumers to explore different types of jackfruit and increases the market visibility for growers.

Organizers said the festival was designed to showcase and sell a wide range of nutritious jackfruit varieties [1]. The venue, Nanjaraj Bahadur Choultry, provides a centralized hub for visitors to interact with producers and purchase the fruit directly. This initiative aligns with broader regional efforts to highlight indigenous crops, and sustainable food sources within the state of Karnataka.

Visitors can expect a display of different jackfruit strains, which vary in taste, texture, and size. The festival focuses on the fruit's versatility as a food source and its potential for wider commercial adoption in the region. Because the event spans May 16 and 17 [1], it coincides with the peak availability of the fruit in the local climate.

The festival aims to bridge the gap between rural farmers and urban consumers in Mysuru. By highlighting the health benefits of the fruit, the organizers said they seek to increase demand for jackfruit across the city. This approach helps stabilize pricing for farmers by creating a direct-to-consumer sales channel during the harvest period.

“The festival focuses on the fruit's versatility as a food source”

This festival reflects a growing trend in India toward celebrating biodiversity and promoting indigenous, nutrient-dense crops. By focusing on jackfruit—a fruit known for its sustainability and high yield—local authorities are supporting food security and agricultural heritage in the Karnataka region.