CBS News has launched a premier anchored streaming news service that provides breaking news and live events 24/7 [1, 2].
This expansion reflects a broader shift in the media landscape as traditional broadcasters pivot toward digital-first distribution to reach global audiences. By offering the service for free to anyone with internet access, the network removes traditional cable barriers to its reporting [1, 3].
The service focuses on delivering continuous, anchored news coverage [3]. This includes a mix of original storytelling and live event reporting designed to meet viewers on their preferred devices [1, 2].
Users can access the stream through the CBS News website and dedicated mobile applications for iPhone, iPad, and Android [1, 2]. The service is also available across various other streaming platforms to ensure wide accessibility [1, 2].
According to the network, the goal of the initiative is to deliver news and reach audiences wherever they are online [3]. The move allows the organization to maintain a constant presence in the news cycle, a necessity in an era of rapid digital information consumption [1, 3].
By integrating original reporting with a 24-hour live loop, the service aims to provide a comprehensive alternative to traditional linear television [1, 2]. The platform remains free of charge, prioritizing reach and accessibility over subscription revenue [1, 3].
“A premier anchored streaming news service that provides breaking news, live events, original reporting, and storytelling 24/7”
The launch of CBS News 24/7 signifies the continued erosion of the cable bundle. By bypassing traditional distributors and offering a free, high-production-value stream, CBS is competing directly with both social media news aggregates and other free ad-supported streaming television (FAST) channels to capture the attention of younger, cord-cutting demographics.
