Manchester City striker Erling Haaland will make his cinematic debut by voicing a Viking warrior in the upcoming animated film "Viqueens" [1].

The casting represents a strategic crossover between global sports stardom and cinema. By leveraging Haaland's international profile and Norwegian heritage, the production aims to draw a wider audience to the animated feature [1].

Haaland will provide the voice for Natch, a Viking warrior in the production [1, 2]. The film is a Norwegian animated project directed by Harald Zwart [1, 2]. Reports said the choice of the soccer superstar for a Viking role is considered "on-the-nose" given his nationality and public persona [1].

The movie is slated for release later in 2024 [2, 3, 4]. While the striker is primarily known for his performance on the pitch with Manchester City, this role marks his first official venture into professional voice acting [1, 3].

Production details indicate that the film will lean into the cultural themes of Norway. The project seeks to blend traditional Viking lore, and modern animation techniques under Zwart's direction [1, 2].

Erling Haaland will make his cinematic debut by voicing a Viking warrior

This move follows a growing trend of elite athletes transitioning into entertainment to diversify their personal brands. By aligning his Norwegian roots with a local production, Haaland is expanding his influence beyond sports into the creative arts, potentially opening doors for future celebrity-athlete partnerships in the animation industry.