A German campaign is using trademark law to challenge the sale of far-right merchandise and disrupt hate group funding [1, 2].
This strategy targets the financial infrastructure of extremist movements. By securing legal ownership of symbols and phrases, the campaign aims to make the production and sale of neo-Nazi apparel legally precarious for vendors.
The initiative, known as Rights Against the Right, was founded in 2021 [1]. It operates by identifying right-wing symbols and phrases and registering them as trademarks [1]. Once these trademarks are secured, the campaign can take legal action against those selling merchandise that infringes on those rights [1, 2].
Simon Knittel said, "Rights Against the Right is securing trademarks for right-wing symbols and phrases, aiming to cut into a revenue stream that sustains hate groups" [1].
Far-right groups often rely on the sale of clothing, flags, and accessories to fund their operations and recruit new members. By utilizing intellectual property law, the campaign creates a legal barrier that prevents these groups from freely commercializing their imagery [1, 2]. This approach shifts the battle from political debate to civil litigation, a move designed to drain the resources of extremist organizations.
Germany has a history of strict laws regarding the use of symbols associated with unconstitutional organizations. However, the use of trademarks provides a different legal mechanism to target the commercial side of these movements [2].
“Rights Against the Right is securing trademarks for right-wing symbols and phrases”
This approach represents a shift toward 'lawfare' in the fight against extremism. Rather than relying solely on criminal prosecutions for hate speech or illegal symbols, activists are using commercial law to attack the profitability of hate. If successful, this model could be replicated in other jurisdictions to financially destabilize extremist movements by stripping them of their ability to brand and sell merchandise.


