Keiko Fujimori concluded her presidential campaign with a final rally in Lima on Feb. 5, 2024 [1].
The event marks the end of her formal bid for the presidency in Peru. This transition from active campaigning to the election period represents a critical phase for the candidate as she seeks to consolidate support among the electorate.
During the rally, Fujimori addressed her supporters and described the state of the nation. She said, "Perú ha quedado en el abandono" [1]. The statement reflects her campaign's narrative regarding the current condition of the country's governance and social stability.
The closing event in Lima served as the final platform for Fujimori to outline her vision before the upcoming presidential election [2]. By centering her final appearance in the capital, the campaign aimed to maximize visibility in the most populous region of the country.
Fujimori's campaign has focused on the perceived abandonment of the Peruvian people. The rally was designed to energize her base and ensure voter turnout for the scheduled polls.
As the campaign concludes, the focus shifts to the electoral process. The candidate's final public appearance serves as the closing book on her strategic outreach to the Peruvian public [1].
“"Perú ha quedado en el abandono"”
The conclusion of Fujimori's campaign signals the start of the final electoral countdown in Peru. By framing the nation as 'abandoned,' she is positioning herself as the necessary corrective to the current administration, attempting to capture a disillusioned electorate in a volatile political climate.




