Norwegian football supporters gathered in New York City's Times Square to perform a coordinated "Viking Row" celebration before a World Cup match [1].

The event highlights the global scale of the 2026 FIFA World Cup [4] and the return of Norway to the tournament's main stage after a long absence [1].

The fans occupied the heart of the city to show support for the national team as they prepared for a Group I match against Senegal [1]. The supporters used the "Viking Row," a rhythmic rowing-hand gesture, to send the team off for the game scheduled for Monday night [1].

This appearance marks a significant moment for the team, as it is Norway's first World Cup match in 28 years [2]. The team is entering the clash with Senegal following a strong start in the tournament. In their previous World Cup match, Norway beat Iraq 4-1 [2].

While some reports describe the upcoming game as the team's first in nearly three decades, other records identify the match against Senegal as Norway's second Group I clash [3]. This discrepancy suggests the team has already played one match in the current group stage before the New York celebrations took place [3].

The gathering in the U.S. serves as a focal point for the diaspora and traveling fans to unite before the high-stakes match. The coordinated nature of the celebration reflects the deep cultural ties the supporters maintain with their national identity through the use of the Viking imagery [1].

Norway fans take over Times Square with Viking row before match against Senegal

The presence of large-scale organized celebrations in New York City underscores the commercial and cultural impact of the 2026 FIFA World Cup being hosted in North America. For Norway, the enthusiasm of the fans in Times Square reflects the pressure and expectation surrounding their return to the tournament after a 28-year hiatus, signaling a potential resurgence of the national team on the global stage.