BetMGM is offering new users $1,500 [1] in bonus bets for the 2026 [2] World Cup and Major League Baseball games on Friday.
The promotion aims to attract new customers during a high-traffic period of international soccer and professional baseball. By lowering the risk of the first single wager, the company seeks to increase its user base amid intense competition in the sports betting market.
To qualify for the offer, new users must use the promo code CBSSPORTS. According to MSN, users can get the bonus bets if their first bet loses [3]. The promotion is specifically tied to several high-profile matchups on Friday, including the World Cup game between Spain and Belgium [4].
Other eligible events for the Friday promotion include Major League Baseball games and World Cup fixtures featuring Germany against Ivory Coast, England against Panama, and Colombia against Portugal [4]. The company is also extending promotional opportunities into Saturday for UFC Fight Night [4].
CBS Sports said users should use the BetMGM bonus code CBSSPORTS to secure the $1,500 [1] in bonus bets [5]. Wtop.com said these terms apply specifically to new BetMGM users [6].
The offer represents a strategic push to capture the momentum of the 2026 [2] World Cup. By bundling the bonus with both soccer and baseball, the platform targets a broader demographic of sports fans across different time zones and interests, maximizing the reach of the CBSSPORTS code.
“Use the latest MGM promo code CBSSPORTS to get $1,500 in bonus bets if your first bet loses”
This aggressive promotion highlights the high stakes of user acquisition during global sporting events. By offering a significant $1,500 buffer, BetMGM is leveraging the 2026 World Cup to gain market share, utilizing a partnership with CBS Sports to drive traffic through a tracked promo code.
