Singer Jubin Nautiyal released the romantic song "Tum Hi Se Pyaar" on July 1 [1] as the second single from the production "Tera Yaar Hoon Main".

The release serves as a primary promotional tool to generate audience interest before the associated film or series hits Indian theaters on July 24, 2026 [2]. Music in Indian cinema often dictates the commercial trajectory of a project, making the success of these singles a key indicator of potential box-office performance.

Produced and composed by Payal Dev and Aditya Dev, the track features lyrics by Kunaal Vermaa [3]. The song is performed by Nautiyal, who previously collaborated with the "Tum Hi Aana" team [4]. While some reports referred to the track as "Tum Se Hi Pyaar" [5], the official YouTube release and music descriptions identify it as "Tum Hi Se Pyaar" [3, 4].

The visual component of the song stars Aman Indra Kumar and Akanksha Sharma. The broader cast of "Tera Yaar Hoon Main" includes Paresh Rawal, Johnny Lever, Supriya Pilgaonkar, Mrinal Kulkarni, Neha Khan, Pooja Katurde, and Anand Acha [3].

Zee Music Company published the track on its YouTube channel to maximize digital reach [3]. The strategy involves releasing multiple singles to maintain momentum leading up to the July 24 release date [2].

“"Tum Hi Se Pyaar" is the second single from "Tera Yaar Hoon Main".”

The strategic release of high-profile romantic singles by established artists like Jubin Nautiyal is a standard industry practice in the Indian entertainment market to build anticipation. By leveraging the 'Tum Hi Aana' creative team, the producers are attempting to capture a specific emotional demographic to ensure a strong opening for the July 24 theatrical premiere.