The film "Supergirl" earned an estimated $38 million [1] globally during its opening weekend, according to reports from June 28, 2026.
The performance suggests a lack of audience interest in the project, signaling potential challenges for the franchise's future viability in a competitive cinema market.
Writer and comedian Michael Loftus discussed the film's reception during an appearance on Sky News with host James Morrow. Loftus said the movie was a failure, citing a lack of demand from the public.
"With Supergirl, this is the movie that nobody asked for … everyone knew this was going to be a dud," Loftus said.
While the film struggled, broader cinema trends showed a different trajectory. Overall ticket sales for the weekend saw a 21 percent increase [1] compared to the previous year. This disparity suggests that while moviegoers are returning to theaters, they are selective about the titles they support.
Loftus continued his critique of the film's commercial standing by referencing the character's iconic imagery. "Look up in the sky; it’s a bird, it’s a plane, it’s a flop," Loftus said.
Commentators said the movie was expected to underperform before its release. The gap between the general rise in theater attendance and the specific failure of "Supergirl" highlights a disconnect between studio production and audience desire.
“"With Supergirl, this is the movie that nobody asked for."”
The contrast between a 21 percent rise in overall ticket sales and the poor performance of "Supergirl" indicates that the 'superhero fatigue' phenomenon may be shifting from a general decline in the genre to a specific rejection of projects that lack strong audience demand or perceived necessity.
