Rapper Wiz Khalifa performed his hit song "Black and Yellow" during the NFL Draft Entertainment Series in Pittsburgh on April 3, 2026 [1].
The performance served as a cultural bridge between the professional sports event and the local community. By featuring a hometown artist and a song synonymous with the city's colors, the league aimed to integrate the draft's corporate structure with the identity of the host city.
Khalifa appeared on the entertainment stage during the second night of the three-day event [2]. The concert series was designed as a free public experience to celebrate local talent, and provide a musical element to the draft festivities [3].
"We’re bringing that Pittsburgh flavor to the Draft stage tonight—‘Black and Yellow’ is the anthem of the city," Khalifa said.
The event featured a variety of headliners, including Bret Michaels and Kane Brown, as part of the league's effort to draw crowds to the entertainment zone [4]. The atmosphere focused on a blend of sports and music, creating a festival-like environment for fans attending the draft in Pennsylvania.
Khalifa described the appearance as a personal milestone. "It’s a bucket-list moment for me to perform ‘Black and Yellow’ right here in the Steel City," he said.
Bret Michaels also highlighted the communal nature of the event. "The Draft is a family gathering, and music like ‘Black and Yellow’ brings everyone together," Michaels said.
The three-day series [2] concluded after providing a platform for both national stars and regional favorites. The league used the entertainment series to expand the draft's reach beyond the primary selection process, turning the event into a broader city-wide celebration.
“‘Black and Yellow’ is the anthem of the city”
The inclusion of Wiz Khalifa and his city-specific anthem demonstrates the NFL's strategy of leveraging local cultural symbols to increase fan engagement. By transforming a professional scouting event into a public music festival, the league maximizes the commercial and social visibility of the draft in the host city.
