CNN Brasil broadcast a live episode of its travel program highlighting the nature and wildlife of Lapland on June 20, 2026 [1].
The episode, titled "Lapônia: entre a natureza estonteante e a vida selvagem," focuses on the ecological diversity of the northern Scandinavian region. By showcasing these landscapes, the program aims to promote the region's unique environmental appeal to a global audience.
Presenter Daniela Filomeno led the broadcast on CNN Brasil’s YouTube channel. Filomeno is an experienced communicator who was previously a finalist for the Prêmio Europa de Comunicação in 2025 [2].
The program explores the intersection of stunning natural vistas and the wild animals native to the Lapland region. The broadcast serves as a cornerstone of CNN Viagem & Gastronomia’s effort to blend travel exploration with gastronomic discovery, a recurring theme in the series.
Viewers were given a visual tour of the region's rugged terrain and wildlife habitats. The production emphasizes the ability of the Lapland region to maintain its wild character despite the pressures of international tourism.
“Lapônia: entre a natureza estonteante e a vida selvagem”
The focus on Lapland reflects a broader trend in travel media toward ecological tourism and the documentation of remote wilderness areas. By utilizing high-profile presenters like Filomeno, CNN Brasil leverages professional prestige to elevate the visibility of Scandinavian environmental conservation and tourism.
