Jordan and Cian Adams completed a challenge of running one marathon every day for 33 consecutive days across Ireland [1].

The brothers, known as the FTD Brothers, undertook the journey to raise funds and awareness for frontotemporal dementia (FTD) research [1]. Both brothers carry a rare gene that gives them a 99.9% risk of developing the disease [2].

The challenge began April 27, 2024, and spanned the 32 counties of Ireland [2]. The duo concluded their journey at Merrion Square in Dublin, where they were met by large crowds of supporters [3].

Their efforts raised £1.5 million for research into the condition [1]. The scale of the physical feat drew international attention, including a response from the Prince of Wales, who said the challenge was truly inspiring [4].

Jordan Adams reflected on his personal growth during the process. "When I started this journey eight years ago, I wasn't even good at running," Adams said [3].

The brothers used the visibility of the 33-day trek to highlight the urgency of finding a cure for FTD, a condition that affects brain function and personality [1]. By documenting their journey across the island, they aimed to turn a genetic certainty into a catalyst for medical advancement [2].

The brothers carry a rare gene that gives them a 99.9% risk of developing the disease.

This event highlights the intersection of athletic endurance and genetic advocacy. By leveraging a high-profile physical challenge to raise £1.5 million, the Adams brothers have shifted the narrative around frontotemporal dementia from one of inevitable decline to one of proactive research and funding. Their efforts provide critical financial resources for a rare disease that often receives less funding than more common forms of dementia.