Modella Capital, the owner of TG Jones, has acquired the Danish high-street retailer Flying Tiger Copenhagen [1, 2].
The takeover comes as the private equity firm seeks to stabilize the retailer amid ongoing concerns regarding the chain's future. By absorbing the brand, Modella Capital aims to leverage its portfolio to support the global expansion and operational health of the variety store.
Flying Tiger Copenhagen currently operates more than 1,100 shops across 44 countries [1, 2]. The acquisition is intended to provide the necessary capital and strategic oversight to maintain the brand's international footprint.
"The acquisition marks the next chapter for the Danish retailer," a Modella Capital spokesperson said [1].
Modella Capital indicated that it intends to maintain the current leadership structure to ensure continuity. A representative for the firm said, "We are backing existing management to ensure Flying Tiger's future" [2].
While the primary focus remains on stabilization, some reports suggest an aggressive growth strategy. A report from the Daily Star indicated the deal could see up to 700 new stores open by 2030 [3] — though this specific expansion target was not mentioned in reports from The Guardian or the Evening Standard [1, 2].
The deal represents a significant move for Modella Capital as it expands its influence within the high-street retail sector. The firm's ownership of TG Jones already established a presence in the market, and the addition of a global Danish brand diversifies its holdings across multiple continents.
“The acquisition marks the next chapter for the Danish retailer.”
This acquisition signals a strategic bet by Modella Capital on the resilience of the physical high street. By acquiring a retailer with a massive existing footprint in 44 countries, Modella is positioning itself to scale a proven discount model while mitigating risk by retaining existing management. The discrepancy regarding the 700-store expansion suggests a tension between conservative stabilization and aggressive growth goals.
