AI+ has launched the Nova 2 Ultra 5G smartphone in India, featuring a high-refresh rate display and bundled earbuds [1, 2, 3].
The release represents an effort by AI+ to bring premium-grade hardware specifications to the budget-friendly segment of the Indian mobile market [1, 2].
Reports on the device's cost vary. Some sources list the price of the AI+ Nova 2 Ultra 5G at ₹16,999 [1, 2], while other reporting puts the price at ₹14,999 [3]. The phone is available for purchase through select retail outlets and online via Flipkart [3, 4, 5].
Technical specifications for the device include a 1.5K display with a 144Hz refresh rate [1]. The camera system is led by a 50MP primary sensor [1]. To support power needs, the handset includes 33W fast charging capabilities [1]. Each purchase of the Nova 2 Ultra comes bundled with NovaPods Edge earbuds [1, 2, 3].
There are contradictions regarding the timeline of the product's arrival. Some records indicate the official announcement occurred on May 1, 2026 [4]. However, other reports state that sales on Flipkart actually began earlier, on April 9, 2026 [5].
This launch is part of a broader expansion of the AI+ smartphone lineup, which also includes the Nova 2 5G and the Nova Flip 5G foldable phone [5]. The company aims to disrupt the entry-level market by offering features typically reserved for more expensive models, such as the 144Hz screen, at a significantly lower price point [1, 2].
“AI+ aims to offer premium-grade features at a budget-friendly price point.”
The introduction of 144Hz displays and 50MP cameras at this price bracket increases competitive pressure on other budget smartphone manufacturers in India. By bundling accessories like the NovaPods Edge, AI+ is attempting to increase the perceived value of the hardware to capture market share from established brands in the sub-₹20,000 category.
