Social media personality Alix Earle said she was laughing at a Saturday Night Live sketch that parodied her alleged feud with Alex Cooper [1].
The reaction follows a period of public speculation regarding the relationship between the two influencers. Because both women hold significant sway over Gen Z audiences, their perceived conflict has become a focal point for digital commentary and mainstream parody.
The sketch aired during the May 2 [2] episode of the NBC program in New York City [3]. The segment lampooned the ongoing drama between Earle and Cooper, the host of the "Call Her Daddy" podcast [1].
"I'm laughing at the sketch," Earle said [4]. She said the moment "just literally made my whole day" [5].
The tension between the two figures reportedly stems from business decisions made over a year ago. Earle's podcast, "Hot Mess," left Cooper's media network, Unwell, in March 2025 [6]. This move fueled rumors of a personal rift between the two creators, a narrative that SNL chose to highlight in its recent broadcast.
Earle has not provided further details regarding the current state of her relationship with Cooper, but her response to the parody suggests a willingness to acknowledge the public narrative through humor [4].
“"I'm laughing at the sketch."”
The intersection of creator-led media networks and traditional satire highlights how niche internet drama is now scaled for mass audiences. By reacting positively to the parody, Earle may be attempting to neutralize the narrative of a 'feud' while leveraging the visibility provided by a national platform like SNL.
