Amazon's Prime Video will exclusively broadcast Wednesday-night national NHL regular-season games in Canada starting with the 2026-27 season [1].
This shift represents a significant change in how Canadian fans access professional hockey, moving a staple of national sports viewing from free-to-air television to a paid subscription streaming service.
The arrangement is a 12-year sublicensing agreement between Rogers Communications and Amazon Prime Video [1, 2]. Under the terms of the deal, Prime Video will provide coverage in both English and French across the country [3, 4].
The streaming platform will host 26 Wednesday-night games per season [5]. In addition to the regular-season schedule, the service will stream select early-round playoff series [3, 4].
This partnership ensures that Prime Video becomes the long-term home for Wednesday-night hockey in Canada [3]. The move aligns with a broader global trend of sports leagues migrating content toward digital platforms to reach different demographics, and create new revenue streams through subscription models.
Because the broadcasts will be exclusive to the streaming service, viewers who do not have a Prime membership will no longer be able to watch these specific national games through traditional broadcast channels [2, 4].
“Prime Video will exclusively broadcast Wednesday-night national NHL regular-season games in Canada”
The migration of the NHL's Wednesday-night window to Amazon Prime Video signals the erosion of the traditional broadcast model for sports in Canada. By placing a significant portion of the regular season and early playoffs behind a paywall, the league and its partners are prioritizing high-value digital rights over broad, free accessibility, likely reflecting a shift in viewer habits toward on-demand and streaming consumption.



