Anne Hathaway wore the iconic kelly-green coat from the 2006 film “The Devil Wears Prada” during the final stop of her recent press tour.
The appearance serves as a symbolic bridge between the original film and its sequel, “The Devil Wears Prada 2,” by referencing one of the most recognizable costumes in cinema history.
Hathaway wore the garment in New York City while traveling to an appearance on The Tonight Show Starring Jimmy Fallon. The choice occurred 20 years [1] after the release of the first movie.
Stylist Erin Walsh said the decision to re-wear the piece was an intentional choice to punctuate the end of the press-tour chapter. Walsh said to Vogue the look was intended to pay homage to the original film.
The original 2006 movie established the visual identity of Andy Sachs, the character Hathaway played. By resurrecting the coat, the actress visually linked the character's evolution across two decades of storytelling.
The press tour for the sequel concluded with this appearance in New York City, marking the final promotional push before the film's release. The kelly-green coat remains one of the most cited fashion moments from the first installment.
“The re-wear was an intentional choice to punctuate the end of the press-tour chapter.”
The decision to reuse a specific costume from two decades ago is a calculated marketing move designed to trigger nostalgia and reinforce brand continuity. By visually referencing the first film's aesthetic during the final stop of the press tour, the production team anchors the sequel's identity in the established success of the original's fashion legacy.
