BetMGM is offering new users up to $1,500 [1] in bonus bets for wagers placed this Wednesday using the promo code CBSSPORTS [1].

The promotion aims to attract new customers to the platform by reducing the financial risk associated with a first-time wager. By providing a safety net for losing bets, the company seeks to increase its user base during high-profile sporting events.

The offer applies specifically to the Major League Baseball matchup between the Los Angeles Dodgers and the Atlanta Braves [1]. Additionally, users can apply the promotion to college football betting occurring on Wednesday [1].

Under the terms of the promotion, new users who sign up with the specified code can receive up to $1,500 [1] in bonus bets if their initial wager results in a loss [1]. This risk-free incentive is designed to encourage higher initial stakes from new account holders.

Separate promotional terms indicate that users may receive $150 [2] in bonus bets if their first bet wins [2]. This tiered structure allows the company to incentivize both the act of joining, and the successful outcome of a wager.

BetMGM is utilizing these incentives to capture market share in the competitive U.S. sports betting landscape. The timing of the offer coincides with the intersection of professional baseball and the early stages of college football wagering [1].

BetMGM is offering new users up to $1,500 in bonus bets

This promotion reflects a broader industry trend where sportsbooks use aggressive 'first-bet insurance' to acquire users in a saturated market. By tying the bonus to specific high-traffic events like MLB and college football, BetMGM is attempting to convert casual sports fans into registered bettors during peak seasonal interest.