Canadian video game developers are producing high-quality titles, but few of these projects are set in Canadian locations [1, 2].
This disconnect reflects a broader tension in the industry between where games are developed and the markets they target. While Canada is a global hub for development, the lack of domestic settings suggests a preference for international appeal over local representation.
Small independent studios in Quebec and Toronto are at the center of this trend [1, 2]. These developers often create worlds set in distant or fictional lands to maximize global reach, even as they operate from Canadian soil. However, a growing number of indie studios are beginning to spotlight Canadian locales in their work [1, 2].
Recent industry recognition has brought this dynamic into focus. The game "South of Midnight," which was developed in Quebec, won the top prize at last week's Game of the Year Awards [1]. The victory underscores the technical capability of Canadian studios to lead the industry, regardless of the game's geographical setting.
This pattern was further highlighted during the Canadian Game Awards, which took place in Toronto over a weekend in 2025 [2]. The event served as a showcase for the 2024-2025 gaming cycle, covering titles released in 2024 [1, 2]. Despite the celebration of Canadian talent, the scarcity of Canadian settings remains a point of discussion among industry leaders.
Market dynamics often drive these decisions. Developers frequently choose non-Canadian settings to avoid limiting their audience, or to fit specific genre tropes that are more common in other regions [1, 2]. This creates a landscape where Canadian expertise is exported globally through digital worlds that bear little resemblance to the developers' own homes.
“Canadian video game developers are producing high-quality titles, but few of these projects are set in Canadian locations.”
The gap between production and setting indicates that Canada functions primarily as a service and talent hub for the global gaming market. While the success of studios in Quebec and Toronto proves the country's competitive edge in development, the reliance on foreign settings suggests that local cultural identity is often viewed as a secondary priority to commercial scalability.





