Wealth-management startup Centricity has raised ₹280 crore [1] in a Series A funding round led by the SMBC Asia Rising Fund.

This investment allows the Bengaluru-based company to scale its digital infrastructure at a time when tech-led financial services are seeing increased demand from high-net-worth individuals. The capital injection targets specific growth areas in the Indian and international markets.

The total funding consists of ₹230 crore [2] in equity and ₹50 crore [2] in venture debt. Centricity plans to use these funds to expand its technology platform and grow its private-wealth business.

A primary focus of the expansion is the company's offering for Non-Resident Indians (NRIs) [2]. By scaling its tech-led wealth-management platform, the startup aims to better serve customers living outside of India who seek streamlined investment options.

Based in Bengaluru, Centricity intends to use the new capital to increase its footprint both within India and in overseas markets [1]. The company is positioning itself to compete in the wealth-tech sector by integrating advanced technology into traditional private-wealth management.

The funding round marks a significant step in the company's growth phase as it seeks to modernize how wealth is managed for a global clientele.

Centricity has raised ₹280 crore in a Series A funding round led by the SMBC Asia Rising Fund.

The combination of equity and venture debt suggests a strategic approach to capital efficiency, allowing Centricity to scale rapidly without excessive equity dilution. By targeting the NRI market, the company is tapping into a high-liquidity demographic that often faces friction in accessing sophisticated Indian wealth-management tools.