The full video for the song "Saree" from the upcoming comedy film Dhamaal 4 was released on Saturday evening [2].
The release marks a strategic attempt to bring a popular regional hit to a pan-Indian audience by adapting a Marathi track for a mainstream Hindi cinema crowd [1].
Performed by Sanju Rathod and Tanishk, "Saree" is a reimagined version of the Marathi hit "Gulabi Sadi" [1]. The song features actors Riteish Deshmukh and Anjali Anand, showcasing their on-screen love story within the film [1].
To celebrate the launch, a grand event was held in the Mumbai area. While some reports placed the event in Mumbai [2], others specified the location as a mall in Thane, a suburb of the city [4]. The celebration featured a massive performance where Deshmukh and Anand danced amid 800 women dressed in pink sarees [4].
"It was a wonderful experience recreating the song for Dhamaal 4," Rathod said [2].
The unveiling comes two weeks before the film's scheduled release [2]. "Saree" is the third song to be released from the movie, following the previous debuts of "Qeher" and "Chatni" [2].
Public reaction to the Hindi adaptation has been mixed. Some listeners expressed that the version feels incomplete without the original's specific energy, with one fan stating, "Without G-Spark, it’s incomplete" [1].
“"It was a wonderful experience recreating the song for Dhamaal 4"”
The adaptation of 'Gulabi Sadi' into 'Saree' reflects a growing trend in Bollywood of leveraging viral regional hits to ensure commercial success. By blending Marathi folk influences with a high-budget Hindi production, the filmmakers are attempting to capture both regional loyalty and national appeal ahead of the movie's premiere.
