ABC News host Maggie Rulli filmed a behind-the-scenes feature with the cast of the Disney+ series "Rivals" to promote its second season [1].
The segment provides a rare look at the production process and the creative direction of the show. By showcasing the chemistry between the lead actors and the scale of the set, the feature aims to build anticipation for the upcoming episodes [1, 2].
During the filming on the set of "Rivals," Rulli spoke with several key cast members [1]. While some reports focus primarily on the involvement of David Tennant, other accounts indicate that Aidan Turner and Dyer also shared production secrets during the segment [1, 3].
The interviews highlighted the evolution of the series as it moves into its next chapter. The production team focused on the expanding scope of the narrative and the physical demands of the set [1, 2].
Tennant provided a glimpse into the tone of the new season. "It's bigger, bolder, bonkier," Tennant said [1].
The feature serves as a promotional tool for Disney+, emphasizing the high production value and the star power of the ensemble cast. The behind-the-scenes access allows viewers to see the transition from script to screen, a process that involves complex coordination between the actors and the technical crew [1, 2].
“"It's bigger, bolder, bonkier!"”
The strategic use of behind-the-scenes content from major networks like ABC to promote Disney+ titles illustrates the continued integration of Disney's media ecosystem. By leveraging high-profile talent like David Tennant and Aidan Turner, the studio is attempting to maintain momentum for the series' second season through cross-platform visibility.
