More than 35,000 Dutch football fans marched through downtown Kansas City on Thursday to support the Netherlands national team [1].

The massive gathering demonstrates the significant international draw of the 2026 World Cup and the ability of host cities to manage large-scale fan activations.

The event, known as the "orange walk," began around 11 a.m. in the Power and Light District [1, 4]. Supporters assembled at 14th and Grand Boulevard before marching south on Grand Boulevard to show their support ahead of a group-stage match against Tunisia [1, 2].

Organizers had previously expected thousands of Netherlands fans to attend the "March to the Match" event [2]. The actual turnout exceeded those expectations, filling the streets with the team's signature orange colors [1].

Kansas City has become a focal point for the tournament's atmosphere, with the Power and Light District serving as a primary hub for international visitors. The march served as a coordinated rally to build momentum for the squad before they take the pitch [1, 3].

Local authorities coordinated the route to ensure the safety of the tens of thousands of participants. The event remained a celebratory display of national pride as fans traveled from across the globe to Missouri [1, 2].

More than 35,000 fans gathered for the orange walk.

The scale of the Dutch fan mobilization in Kansas City highlights the logistical challenges and economic opportunities associated with the expanded 2026 World Cup format. By concentrating fan activity in designated districts like Power and Light, the city is testing its capacity to host massive, non-stadium crowds, which is critical for the tournament's overall operational success in the U.S.