Professional dancer Witney Carson will partner with Guillermo Rodriguez for the 35th season of Dancing With the Stars [1].

The announcement marks the beginning of the casting reveal for the competition, generating early momentum for the show's return to the screen.

Carson and Rodriguez, a star on Jimmy Kimmel Live!, revealed the partnership during an appearance on Good Morning America on Aug. 17, 2024 [1], [2]. The pairing is the first official match announced for the new season, which is scheduled to premiere on Sept. 15, 2024 [1].

Carson spoke about her excitement regarding the personality of her new celebrity partner. "He is so sweet, he’s so fun," Carson said. "That’s exactly what I need in the season of life that Im in. Just someone who is fun, personable" [1].

Rodriguez joins a roster of celebrities who will undergo rigorous dance training to compete for the Mirrorball Trophy. While other pairings remain undisclosed, the reveal of the first couple establishes the timeline for the production's lead-up to the September premiere [1], [2].

The show continues to pair high-profile television personalities with experienced professionals to drive viewership across its broadcast and streaming platforms. The selection of Rodriguez, known for his comedic presence and tenure on late-night television, suggests a focus on entertainment value for the season's opening weeks [1].

Witney Carson will partner with Guillermo Rodriguez for the 35th season of Dancing With the Stars.

The early announcement of the Carson-Rodriguez pairing serves as a strategic marketing tool to build anticipation for Season 35. By leveraging a recognizable personality from late-night television and a seasoned professional, the network aims to secure a broad audience base before the official premiere in September.