Hulu announced two new reality series, "House of Stassi" and "The Girls," during its "Get Real" event on Wednesday [1].
This move signals Hulu's continued investment in high-profile reality TV, leveraging established celebrity personalities to drive subscriber growth and viewer engagement in a competitive streaming landscape.
Stassi Schroeder, known for her roles in "Vanderpump Rules" and "Vanderpump Rules," will star in "House of Stassi" [1]. The series is scheduled to premiere on July 29 [1], with a two-episode premiere [1].
Khloé Kardashian is serving as the executive producer for the new reality series "The Girls" [1]. While some reports indicate different cast members, the primary announcement from the event focused on Kardashian's role behind the scenes [1].
Both series orders were revealed as part of a broader set of announcements during the "Get Real" event [1]. The streamer has focused on expanding its reality programming to capture a specific demographic of viewers who follow celebrity lifestyles and interpersonal drama.
According to a quote from Yahoo, "Vanderpump Rules" and "Vanderpump Villa" star Stassi Schroeder is set to star in the new Hulu series "House of Stassi," while Khloé Kardashian is behind the new reality series "The Girls" [1]. Those were two of the announcements revealed Wednesday during Hulu’s “Get Real“ event [1].
As Hulu continues to refine its reality TV strategy, these additions to the content library are designed to attract a larger audience through the same celebrity-driven formats that have historically performed well on the same platform.
“Hulu announced two new reality series, "House of Stassi" and "The Girls," and "The Girls," during its "Get Real" event.”
The addition of these series reflects a broader industry trend of streaming platforms integrating celebrity-led reality content to maintain audience retention. By pairing a established reality TV veteran like Schroeder and a global brand like Kardashian, Hulu is targeting a specific high-engagement demographic that way typicaly consumes celebrity-driven narratives.
