Actress Kangana Ranaut criticized actor Hrithik Roshan on social media on Aug. 2, 2024 [1], regarding a viral trend calling for an apology to Roshan [1].
The exchange marks a renewal of a long-standing and highly publicized conflict between the two Bollywood stars. This latest clash highlights how social media trends can reignite personal disputes and influence public perception of celebrity relationships in India.
Ranaut targeted Roshan on platforms including X, formerly Twitter, in response to the "Apologise to Hrithik" trend [1, 2]. She described the movement as a publicity stunt and said it was unnecessarily inflaming the feud between them [1, 2].
In her posts, Ranaut told Roshan to "stop adding fuel to the fire" [2]. She further directed her criticism toward his personal life, stating, "You're embarrassing your partner" [2].
Roshan responded to the situation with a brief comment, saying, "I'll wait when…" [3]. The interaction occurred as the "Apologise to Hrithik" or "We Need to Apologise to Hrithik" trend gained traction among users online [1].
Ranaut has previously used social media to air grievances against the actor, and this latest incident follows a pattern of public rebuttals. The actress said that the current digital trend was a calculated move rather than a spontaneous expression of fan support [1].
The incident took place on Aug. 2, 2024 [1], sparking a fresh wave of debate among followers of the Indian film industry.
“Stop adding fuel to the fire.”
This confrontation illustrates the volatile nature of celebrity image management in the digital age. By framing a fan-led apology movement as a calculated publicity stunt, Ranaut is attempting to shift the narrative from her own past actions to Roshan's perceived manipulation of public sentiment. The reliance on social media for these disputes ensures that personal grievances remain in the public eye, effectively turning private conflict into a recurring entertainment product.
