Former Victorian Liberal Party president Michael Kroger said the federal Coalition must announce major policies immediately as time is running out to save the party.

This warning follows a period of significant electoral decline for the conservative alliance, suggesting a critical need for a new policy direction to regain voter trust.

Speaking in an interview with Andrew Bolt on News24, Kroger said the party's current position is severe. He noted that the Coalition received 31.8% [1] of the primary vote in the last election. According to Kroger, this figure represents the lowest primary Coalition vote since the 1946 election [2], which was the party's first.

Kroger said the lack of a clear platform is hindering the party's ability to recover. He urged the federal Coalition to start announcing major policies and platforms to define its vision for the country.

Beyond the overall vote share, Kroger pointed to a lack of visibility regarding key leadership figures. He said 20% [3] of voters do not have a view on Angus Taylor, a prominent figure within the party. This lack of recognition among a fifth of the electorate suggests a disconnect between the party's internal leadership and the general public.

Kroger's comments come as the party struggles to reverse its downward trend. He said the urgency for new policy initiatives is paramount if the Coalition hopes to stabilize its support base and become competitive in future contests.

Time’s running out; it’s now important for the federal Coalition to start announcing some major policies.

The Coalition's slide to a primary vote not seen in 80 years indicates a systemic failure to resonate with the modern Australian electorate. By highlighting both the record-low vote share and the anonymity of key figures like Angus Taylor, Kroger is signaling that the party suffers from both a policy vacuum and a branding crisis that cannot be solved by leadership changes alone.