Marcello Hernández appeared on Late Night with Seth Meyers on Tuesday to promote the upcoming Netflix comedy film "72 Hours" [1].

The appearance highlights the promotional push for the new film and Hernández's growing visibility as a comedic performer. By utilizing a high-energy impression of co-star Kevin Hart, Hernández is positioning the film's comedic chemistry as a central selling point for audiences [1, 2].

During the segment, Hernández discussed the dynamics of the production and said why Kevin Hart was the ideal choice for the lead role in the movie [1]. The comedian's ability to mimic Hart has become a recurring theme in his recent press tour, serving as a tool to illustrate the specific comedic energy present in the film [2, 3].

This promotional strategy extended beyond the late-night circuit. Hernández also appeared on the Today show, where his impression of Hart reportedly left the set in stitches and caused hosts Al Roker and Sheinelle Jones to laugh [2, 3]. These appearances are designed to build anticipation for the Netflix release by showcasing the rapport between the cast members.

While the film's plot centers on a specific timeframe, the marketing focuses heavily on the comedic timing of the lead actors. Hernández used his time with Seth Meyers to further roast Hart, bridging the gap between the film's scripted humor and the real-life professional relationship between the performers [1].

The promotion of "72 Hours" continues across multiple platforms as Netflix prepares for the film's debut [1].

“Marcello Hernández appeared on Late Night with Seth Meyers on Tuesday to promote the upcoming Netflix comedy film '72 Hours'.”

The use of celebrity impressions as a primary promotional tool for '72 Hours' suggests that Netflix is leaning into the meta-humor and chemistry of its cast to drive viewership. By leveraging high-profile platforms like Late Night with Seth Meyers and the Today show, the studio is targeting a broad demographic through viral-ready comedic segments rather than traditional plot-driven trailers.