Mercedes-Benz India launched the CLA electric vehicle on April 24, 2026, with a starting ex-showroom price of Rs 55 lakh [1, 9].

The launch represents a strategic move by the automaker to strengthen its presence in the Indian luxury EV sector. By offering a competitively priced model with significant range, the company aims to challenge established rivals such as Tesla and BYD [2, 6].

Pre-bookings for the vehicle began on March 10, 2026 [10]. The CLA 200 Standard Range model is equipped with a 58 kWh battery [6] and delivers a power output of 224 hp with 335 Nm of torque [7]. This configuration allows the vehicle to accelerate from 0 to 100 km/h in 7.5 seconds [8].

Reports on the vehicle's driving range vary across sources. Some manufacturer statements claim a maximum range of 792 km [2], while other reports cite a WLTP-claimed range of 542 km for the CLA 200 Standard Range [3]. Other estimates place the range at approximately 760 km [4] or nearly 600 km [5].

This shift in product strategy follows a broader move by Mercedes-Benz to transition away from a siloed EQ-class branding for its electric and hybrid offerings [6]. The company is instead integrating electric powertrains into its core model lines to streamline the transition to electrification.

Mercedes-Benz India launched the CLA electric vehicle on April 24, 2026

The introduction of the CLA EV in India signals a shift toward more accessible luxury electrification. By integrating EVs into existing model lines rather than maintaining a separate EQ sub-brand, Mercedes-Benz is attempting to normalize electric mobility for its traditional customer base while aggressively targeting the growing Indian premium market.