Mercedes-Benz CEO Ola Källenius said the G-Class is his favorite model of the company's vehicles to drive [1].
The admission provides a rare glimpse into the personal preferences of the executive leading one of the world's most prominent luxury automakers. As the industry pivots toward electrification, the CEO's preference for a model traditionally known for its rugged, internal combustion heritage highlights the enduring appeal of the brand's iconic silhouettes.
Källenius said this detail during a rapid-fire interview with CNBC's Phil LeBeau [1]. The conversation occurred amidst a broader discussion regarding the current state of the automotive industry. The CEO addressed several critical challenges facing the company, including the complexities of electric vehicle (EV) market share and the specific hurdles that modern buyers face when transitioning to electric power [1].
Beyond consumer behavior, the interview touched upon the competitive landscape of the U.S. auto market. Källenius said the threats posed by emerging Chinese automakers and the strategic technology priorities Mercedes-Benz must manage to maintain its luxury standing [1]. These high-stakes industry shifts form the backdrop of the CEO's operational focus, yet he remained definitive about his personal taste in vehicles.
"My favorite Mercedes to drive is the G-Class," Källenius said [2].
The G-Class has long been a symbol of status and off-road capability. By identifying it as his top choice, Källenius aligns himself with the model's reputation for durability and prestige, even as he steers the company toward a digital and electric future [1].
“"My favorite Mercedes to drive is the G-Class."”
This preference underscores the tension between a legacy of mechanical luxury and the necessary shift toward sustainable transport. While the G-Class is an icon of the internal combustion era, its continued popularity among leadership suggests that brand identity and design heritage remain critical assets for Mercedes-Benz as it competes with agile Chinese EV manufacturers.
