Mondo revealed new 1/6-scale figures of the Teenage Mutant Ninja Turtles and Deadpool at San Diego Comic-Con this week [1].
The unveiling marks a significant expansion of the company's Mondoverse line, targeting high-end collectors who prioritize detailed scale models over standard toys. By debuting these items at one of the world's largest pop-culture events, Mondo leverages maximum visibility for its exclusive booth offerings.
The new releases focus on two of the most recognizable franchises in comic book and animation history. The Teenage Mutant Ninja Turtles figures are designed to capture the specific aesthetic of the characters while adhering to the 1/6 scale [1]. Similarly, the Deadpool figure is described as a humorous addition to the lineup, reflecting the character's irreverent personality [2].
These collectibles were presented as part of the Mondoverse initiative, which seeks to create a cohesive ecosystem of high-quality figures. The company used the 2026 convention to showcase how these pieces integrate into a broader collection for enthusiasts [3].
Industry observers said that the 1/6 scale is a preferred standard for collectors because it allows for intricate detailing in clothing, and accessories [1]. The Deadpool figure, in particular, serves as a focal point for the booth's exclusive reveals, combining the character's popularity with Mondo's specific design language [2].
While the figures were the center of attention, the company's presence at the convention served a larger strategic goal of expanding the Mondoverse brand. The booth exclusives are intended to drive immediate engagement from attendees and generate interest for future releases in the line [3].
“Mondo revealed new 1/6-scale figures of the Teenage Mutant Ninja Turtles and Deadpool”
The release of these figures indicates Mondo's strategy to dominate the high-end collectibles market by securing licenses for 'evergreen' properties like TMNT and Deadpool. By utilizing the 1/6 scale, the company is positioning itself against other luxury figure manufacturers, focusing on a niche of adult collectors willing to pay a premium for accuracy and scale.
