Greater Palm Springs Pride is hosting a five-day celebration in downtown Palm Springs, California, to honor the centennial of Marilyn Monroe [1].
The "Marilyn 100" event marks the 100th birthday of the actress, who would have turned 100 on June 1, 2026 [2]. This celebration highlights the enduring cultural impact of the star and the city's connection to her legacy.
The festivities run from May 28 to June 1, 2026 [3]. A primary feature of the celebration is an attempt to set a Guinness World Record for the largest gathering of people dressed as Marilyn Monroe [4].
Organizers have set a target of 500 participants dressed as the star for a synchronized martini toast [5]. The event is designed to bring together look-alikes from various regions to create a massive visual tribute in the heart of the city [4].
The celebration is organized by Greater Palm Springs Pride, an organization that focuses on LGBTQ+ visibility, and community events [1]. By centering the event on Monroe, the organization connects the actress's timeless image with the inclusive spirit of the city's pride celebrations [4].
Local officials and organizers said the event is expected to draw significant crowds to the downtown area during the five-day window [3]. The synchronized toast serves as the climax of the centennial activities, blending performance art with a global record attempt [5].
“A Guinness World Record attempt for the largest gathering of people dressed as Marilyn Monroe.”
The event leverages the 100th anniversary of a global icon to drive tourism and visibility for Greater Palm Springs Pride. By pursuing a Guinness World Record, the organizers are using a high-profile spectacle to cement Palm Springs as a hub for celebrity commemoration and LGBTQ+ culture.
