The song "Pashmina" has been released as a short, featuring actors Aditya Roy Kapur and Katrina Kaif [1].
The release highlights a collaborative effort between prominent figures in the Indian music and film industries. By combining the reach of high-profile actors with established composers and lyricists, the production aims to maximize visibility across digital platforms.
Amit Trivedi served as both the singer and the composer for the track [1]. The lyrics were written by Swanand Kirkire, while the accompanying video was directed by Bosco Martis [1]. Production responsibilities were shared by Siddharth Roy Kapur and Abhishek Kapoor [1].
The project was produced under the banners of UTV Motion Pictures and Guy In The Sky Pictures [1]. To complete the audio production, the team utilized a network of recording facilities across India. A total of four recording studios were used for the song [2].
These locations included A T Studios and The Click Studio in Mumbai, D.J. Studio in Chennai, and Vibrations Studio in Kolkata [1]. The multi-city recording process reflects the scale of the production's technical requirements and the coordination involved in the song's creation.
“The song "Pashmina" has been released as a short, featuring actors Aditya Roy Kapur and Katrina Kaif.”
The use of four distinct recording studios across Mumbai, Chennai, and Kolkata indicates a high-budget production strategy aimed at utilizing specialized regional facilities. By releasing the content as a 'short,' the production is leveraging current social media consumption trends to drive engagement for the associated film project.

