Janhvi Kapoor and Ram Charan said they did not intend to objectify anyone following criticism of the song "Hellallallo" from the film Peddi [1].

The response comes as the production faces public backlash from viewers who described the musical sequence as vulgar [1]. Because the film features high-profile leads and a prominent soundtrack, the controversy highlights ongoing tensions between artistic expression and public standards of decency in cinema.

Kapoor and Charan addressed the concerns by clarifying the intent behind the performance [2]. They said that the creative choices made for the song were not meant to demean or objectify the actors involved [2]. The actors sought to distance the production from the accusations of vulgarity that surfaced after the song's release [1].

The controversy centers on the visual and lyrical presentation of "Hellallallo," which some audience members found inappropriate [1]. While the actors defended the work, the debate reflects a broader conversation regarding the portrayal of gender, and sexuality in modern film music [2].

Ram Charan shared his thoughts on the matter, aligning with Kapoor in the assertion that the project was approached with professional intent [2]. The two lead actors said that the collaboration was based on the creative vision of the film's direction rather than a desire to provoke through vulgarity [1].

“They did not intend to objectify anyone”

This incident underscores the volatility of digital reception for major film releases, where a single musical sequence can spark a wider debate on objectification. By addressing the criticism directly, the lead actors are attempting to manage the film's brand image and mitigate negative sentiment before the wider theatrical or streaming rollout.