Japanese actor Ryo Yoshizawa said he considers watching gaming commentary videos on YouTube during dinner an essential part of his daily routine.
The revelation provides a glimpse into the private life of one of Japan's most prominent stars, highlighting how digital entertainment serves as a primary tool for decompression in high-pressure industries.
Yoshizawa said the habit is a personal reward that allows him to relax after a day of work. He said, "I really love eating dinner while watching YouTube." The actor said this ritual is important, noting that without it, he feels as though the day has not truly ended [1].
This personal update coincided with Yoshizawa's appearance in a new television commercial for McDonald's. The campaign is part of a special project for the summer of 2026 [3] and celebrates two major milestones: the 55th anniversary of McDonald's [1], and the 30th anniversary of Pokemon [2].
As part of the promotional activities for the Pokemon 30th anniversary burger, Yoshizawa was asked to describe himself using the game's elemental typing system. He said he is a "grass-type," referencing the nature-based category from the Pokemon franchise [1].
Yoshizawa's connection to gaming culture and his role in the high-profile collaboration reflect the growing intersection of traditional celebrity endorsements and digital subcultures in Japan. The actor's openness about his YouTube consumption mirrors a broader trend among young adults who utilize long-form gaming content as a background for domestic activities.
“"I really love eating dinner while watching YouTube."”
Yoshizawa's public alignment with gaming culture and his participation in a massive cross-brand collaboration between McDonald's and Pokemon underscores the commercial power of 'geek' culture in Japan. By framing his YouTube habits as a necessary mental health ritual, he bridges the gap between a polished celebrity image and the relatable habits of the Gen Z and Millennial audiences he attracts.
