Candidates Oh Se-hoon and Jung Won-oh exchanged sharp criticisms during the final hours of the Seoul mayoral election campaign [1].
The confrontation highlights a deep ideological divide between the candidates as they attempt to mobilize undecided voters before the polls close. The race serves as a critical barometer for the political climate in South Korea's capital.
Jung Won-oh (Democratic Party) focused his attacks on the economic legacy of his opponent's political allies. Jung called for an end to what he described as the “Seoul Discount,” arguing that certain political forces had historically diminished the city's value [1].
“Everyone knows they are the forces that grew the Korea Discount,” Jung said [1]. He said that the Lee Jae-myung government is working to overcome that past to create a “Korea Premium” [1].
Oh Se-hoon (People Power Party) responded by questioning the competence and depth of his opponent. Oh said Jung is a “candidate with insufficient substance” [1].
Oh also positioned himself as a necessary check on the current administration. He said he would use his position to check the Lee Jae-myung government during state council meetings [1].
The candidates have spent the closing days of the race focusing on these contrasting visions of governance. While Jung emphasizes a shift toward a premium economic status for the city, Oh focuses on the need for executive oversight, and experienced leadership to counter the national government's influence [1, 3].
““Everyone knows they are the forces that grew the Korea Discount,” Jung said.”
The focus on the 'Korea Discount'—a term typically referring to the undervaluation of South Korean companies—suggests that the Seoul mayoral race has evolved beyond local administration into a proxy battle over national economic identity and the legacy of the Lee Jae-myung administration.





