SK Hynix shares surged over 12% [1] in Seoul on Thursday after the chipmaker announced a massive stock buyback program.

The move signals a significant effort to reward investors amid the volatile semiconductor market. By reducing the number of outstanding shares, the company aims to increase the value of remaining holdings.

The South Korean semiconductor memory chipmaker unveiled a share repurchase and cancellation program worth 40 trillion won [2]. Based on market estimates, the value of the program ranges from $28.7 billion [2] to $29 billion [4]. The company said the program is intended to accelerate shareholder returns.

Market reaction was immediate across different time zones. In Seoul, the stock climbed more than 12% [1]. Meanwhile, in the U.S. ADR market, shares rose six% [4] during pre-market trading.

This buyback is one of the largest in the region's tech sector. The company said it intends to speed up the process of repurchasing and canceling the shares to maximize the impact on shareholder value [2].

SK Hynix remains a critical player in the global supply chain for memory chips, particularly as demand for artificial intelligence hardware continues to evolve. The decision to commit 40 trillion won [2] to its own stock suggests a strong internal confidence in the company's long-term financial position.

SK Hynix shares surged over 12% in Seoul on Thursday

This aggressive buyback indicates that SK Hynix is pivoting toward a more shareholder-friendly capital allocation strategy. By committing nearly $29 billion to repurchase shares, the company is leveraging its cash reserves to support its stock price and signal stability to global investors, likely in response to the high-stakes competition in the AI memory chip market.