Thousands of participants gathered in Buñol, Spain, this Wednesday for the annual La Tomatina food-fight festival [1].

The event draws global attention as one of the world's largest food fights, blending local tradition with international tourism in the Valencian community.

More than 20,000 people [4] joined the festivities, filling the town's streets to throw overripe tomatoes at one another. Organizers provided up to 165 tonnes of tomatoes [3] for the event to ensure the crowds had enough ammunition for the chaos.

The tradition began in 1945 [5] after a spontaneous food fight broke out among locals. While the event became a staple of the region, it faced a period of suppression during the 1950s [5] when it was banned under the regime of Francisco Franco.

Following the ban, the festival was revived and has since evolved into a structured event. Participants now include both local residents and visitors who travel from across the globe to take part in the tradition. The town of Buñol prepares extensively for the surge in population, managing the logistics of the massive amount of produce used during the fight.

Local authorities coordinate the event to maintain safety while allowing the tradition to continue. The cleanup process begins immediately after the fight ends, as the acidity of the tomatoes helps scrub the cobblestone streets clean.

More than 20,000 people gathered

La Tomatina serves as a significant economic driver for Buñol, transforming a small town into a global destination every August. The festival's survival through political bans in the 20th century highlights the resilience of local Spanish customs and their ability to transition from spontaneous street brawls into organized cultural exports.