Fashion designer Tory Burch said her primary advice for women in business during a recent interview with CNN anchor Kate Bolduan [1].
Burch's insights highlight the systemic need for female-led enterprises to receive more support and investment. By promoting the capabilities of women as business owners, she aims to shift the narrative around female entrepreneurship and encourage more women to enter the corporate landscape [2].
During the interview, Burch said why she believes women make excellent business owners [1]. She detailed the specific qualities and steps necessary to succeed in a competitive market, focusing on the resilience and strategic thinking required to scale a brand [1, 2].
These comments follow the second annual Tory Burch Foundation Founders Breakfast, which took place on April 30 [1]. The event served as a platform to celebrate female entrepreneurs and emphasize the foundation's mission to uplift women-owned businesses [2].
The Tory Burch Foundation focuses on providing the tools and resources necessary for women to launch and grow their companies [2]. This initiative aligns with Burch's belief that women are incredible investments for the global economy [2].
Burch said that her goal is to encourage and support female entrepreneurs through these targeted efforts [2]. She believes that by providing access to capital and mentorship, the foundation can help close the gap between male and female business ownership [2].
“Women make excellent business owners”
Burch's public advocacy and the establishment of the Founders Breakfast signal a strategic effort to institutionalize support for female entrepreneurs. By leveraging her platform on CNN, she is attempting to move the conversation from general encouragement to a specific investment thesis, suggesting that female-led businesses are undervalued assets in the current economic market.
