Felipe Calbucci, the CEO of TotalPass, appeared on a live broadcast of the business program "É Negócio" via CNN Brasil.
The appearance highlights the intersection of corporate wellness and business leadership in the Brazilian market. As the head of a platform focused on health and fitness access, Calbucci's insights provide a window into how the company scales its operations and manages corporate partnerships.
The program streamed on the CNN Brasil YouTube channel to discuss a variety of business topics. The broadcast was scheduled for Saturday, June 13, 2026 [1].
TotalPass operates as a corporate benefit platform, and Calbucci's role involves navigating the complexities of the wellness industry. The "É Negócio" series typically focuses on executive leadership, and market trends—elements that define the current trajectory of the Brazilian service sector.
During the session, the discussion centered on business growth and the strategic direction of the company. Because the program is a live broadcast, it allows for real-time engagement with current economic shifts affecting the health and fitness sectors.
“Felipe Calbucci, the CEO of TotalPass, appeared on a live broadcast of the business program "É Negócio".”
This appearance underscores the growing visibility of corporate wellness executives in mainstream financial media. By utilizing platforms like CNN Brasil, TotalPass is positioning its leadership to influence the conversation around employee benefits and health infrastructure in South America.
