Chef Troy Guard plans to open five new restaurants in Colorado within the next two years [1].
This expansion signals a growth phase for the TAG Restaurant Group and introduces new dining concepts to the Denver culinary market. The move suggests confidence in the regional economy and a desire to diversify the group's current offerings.
Among the planned additions is G&G Surf Club, a venue that will focus on seafood [2]. This new concept aims to fill a niche in the local dining scene by prioritizing coastal-style cuisine in the heart of the state.
The expansion will primarily target the Denver area [2]. One identified location for these ventures is 8100 E. Union Ave, situated within the Denver Tech Center [2].
Guard intends to launch all five establishments over a two-year period [1]. The strategy focuses on increasing the footprint of the TAG Restaurant Group and introducing a variety of new concepts to the public [1].
“Chef Troy Guard plans to open five new restaurants in Colorado within the next two years.”
The aggressive expansion of the TAG Restaurant Group indicates a strategic push to dominate the Denver Tech Center and surrounding areas. By introducing a seafood-centric concept like G&G Surf Club, Guard is diversifying his portfolio to capture different market segments, moving beyond his existing brand identity to establish a broader culinary presence in Colorado.
