Microsoft announced a limited-edition Xbox Series X25 console and matching controller featuring a translucent green design during the Xbox Games Showcase 2026.
The release marks a strategic move to capitalize on nostalgia while celebrating the brand's longevity in the competitive gaming market. By referencing the aesthetics of the first generation, Microsoft targets both long-term collectors and new consumers.
The hardware is designed to commemorate the 25th anniversary [1] of the Xbox brand. The console and controller utilize a transparent green shell, a direct tribute to the iconic look of the original Xbox hardware released decades ago.
Microsoft revealed the product during a virtual event at the Xbox Games Showcase 2026. The company said the limited-edition set will be available worldwide through retail partners and the official Microsoft online store.
The Series X25 is slated for release later in 2026 [2]. The company said it intends to launch the product ahead of the November [2] holiday shopping season to maximize seasonal demand.
While the hardware specifications remain consistent with the standard Series X, the visual overhaul serves as a centerpiece for the anniversary celebrations. This limited run follows a pattern of anniversary hardware releases common in the gaming industry to drive brand engagement.
“The new translucent green console and controller pay tribute to the design of the original Xbox.”
This release signals Microsoft's intent to leverage 'retro' appeal to maintain brand loyalty during a transitional period for gaming hardware. By linking current-generation power with the visual identity of the original 2001 launch, the company strengthens its brand heritage without needing to introduce new internal specifications.
