NBA Hall of Famer Yao Ming said the league's global expansion and worldwide popularity were key topics at the New York–Shanghai Science & Technology Forum [1].

As a former bridge between the U.S. and Chinese markets, Ming's insights highlight how the NBA has evolved from a North American league into a global cultural phenomenon. His perspective provides a window into the strategic growth of basketball across international borders.

During the forum, Ming discussed his own legacy as a former player for the Houston Rockets [1]. He reflected on the trajectory of the game and the impact of modern superstars. Specifically, he said Steph Curry influenced the current era of basketball and its appeal to a broader audience [1].

Ming's career served as a catalyst for the sport's growth in Asia. After retiring from the NBA in 2011 [4], he continued to be a prominent figure in the intersection of sports and international relations. His appearance at the forum emphasized the connection between athletic achievement and the broader exchange of science and technology between New York and Shanghai [1].

The discussion focused on how the NBA has leveraged global talent and marketing to increase its reach. Ming said the league's expansion is not merely about business, but about the universal appeal of the game [1].

Yao Ming spoke about the league's global expansion and worldwide popularity.

Yao Ming's participation in a science and technology forum suggests that the NBA's global expansion is viewed as more than a sporting trend; it is treated as a case study in international branding and cross-cultural exchange. By linking the league's growth to the influence of players like Steph Curry, the narrative shifts from traditional center-based basketball to a more versatile, global style of play that appeals to diverse markets.