Conner Leavitt is making his off-Broadway debut in the New York City production “11 to Midnight” this month [3].

The move signals a professional pivot for the couple as they transition from individual entertainment ventures toward a joint business enterprise.

Whitney Leavitt, a Broadway actress and former reality-TV star, announced Sunday, May 3, 2024, that she is leaving the Hulu series “The Secret Lives of Mormon Wives” [1]. Her departure follows a high-profile Broadway run in the musical “Chicago” in New York [2].

Leavitt, 32, is a mother of three [1]. She is now focusing on new ventures with her husband, including the launch of their own production company, Leavitt Media House [2]. The couple is reportedly considering the development of a family-focused reality TV series through the new firm [2].

Conner Leavitt described the opportunity to join the cast of “11 to Midnight” as a way to pursue his theater dreams. “I’m so grateful for the opportunity to join the cast of 11 to Midnight,” Leavitt said [3].

He characterized the production as a unique New York stage experience. “I’m honored to be making my stage debut with my friends over at 11 to Midnight,” Leavitt said [3]. He added that he is "thrilled to be part of such a special, unique theater experience here in New York," Leavitt said [3].

“I’m so grateful for the opportunity to join the cast of 11 to Midnight.”

The shift toward Leavitt Media House suggests a strategic move by the couple to own their intellectual property and brand identity. By moving away from established reality franchises like those on Hulu and leaning into live theater and independent production, the Leavitts are attempting to diversify their public personas from reality stars to multifaceted entertainers and business owners.